Om Botanical Reviews: Pros, Cons, & Website Analysis
View the Website Audit Report for Om Botanical located in Wake County, North Carolina.
Website Analysis
See an overview of your website's report scores, including:
On-Page SEO, Links, Usability, Performance, and Social.
Top Recommendations:
1
Improve website performance by optimizing images and leveraging browser caching. Currently, your performance score is only 5, which can significantly hinder user experience and search engine rankings. Tools like Google PageSpeed Insights can help identify specific issues that need to be addressed.
2
Focus on building high-quality backlinks to enhance your link profile. With a score of 25, your website lacks authority in the eyes of search engines. Consider outreach strategies, guest blogging, and partnerships with relevant sites to improve your link-building efforts.
3
Enhance your social media presence to increase engagement and traffic. Your social score of 0 indicates a missed opportunity for brand awareness and audience connection. Regularly posting content on platforms relevant to your audience can drive more visitors to your site and improve your overall visibility.
Organic Traffic
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Full Website Audit Report for Om Botanical
Connected Social Media Accounts for Om Botanical
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Website Overview Report for Om Botanical
Ombotanical.com displays an array of performance scores that depict a website performance status filled with plenty of potential. The overall score of 57 on a scale of 100 is a strong beginning, showcasing indicators of optimization that are already working to the site's advantage. The on-page SEO score of 72 suggests that the website is performing well in terms of keyword utilization, meta-tagging and content quality, providing a solid foundation upon which to build further SEO strategies. However, the relatively low score of 25 in backlinks indicates an area that requires immediate attention, as a robust linking structure is instrumental in improving website visibility and rankings. The perfect usability score of 100 is commendable, suggesting an excellent user experience. Unfortunately, the low performance score of 5 signifies some underlying technical issues that may be slowing the site down, which could adversely affect SEO performance and user experience. The absence of any social score signals that there is massive potential for expanding brand visibility and traffic via social media platforms. As SEO experts, we can work together to optimize these areas, thereby enhancing not only your website's performance and visibility, but also maximizing the lead flow.
Om Botanical Business Overview
Contact Om Botanical
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9196298389
OM Botanical is a renowned skincare brand focused on utilizing whole-plant extracts and Ayurvedic science to nourish and balance your skin. Based in Wake County, North Carolina, OM Botanical takes a unique approach in formulating its skincare products. They ensure their products are not just non-toxic, but actively restorative. Their meticulous creation process aims to correct imbalances, support your skin's microbiome, and simplify skincare routines. With a substantial following of loyal customers, the brand boasts rave reviews. Followers praise the company for their effective and clean ingredients, highlighting visible improvements in skin texture, the lightening of dark spots, and a luxurious feel and aroma. With a wide range of products, from eye cream with peptides and a one-step face cleanser, to restorative hair care products, OM Botanical is carving out a name as a leader in natural, effective skincare.
Om Botanical AI Search Ranking Scorecard
Relevance
65
Enhance content relevance by optimizing for more specific keywords related to your products and ensuring your content answers common skincare questions explicitly.
Trustworthiness
70
Boost your trustworthiness by encouraging more customer reviews and ensuring all business information is consistently listed across platforms.
Website Quality
85
Maintain the excellent usability and performance of your site by optimizing loading times and ensuring all content is mobile-friendly.
Local Presence
60
Strengthen your local presence by optimizing your Google Business Profile and acquiring more local reviews to attract nearby customers.
Engagement
50
Increase engagement by incorporating more interactive content, such as quizzes or guides, to encourage visitors to stay longer and interact with your site.
Om Botanical Reviews
See the most recent reviews for Om Botanical on their Google Business Profile
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Why optimize my website in the first place?To simply put it, optimizing your website for search engines using SEO will help your business drive more sales. This is because the top 3 search results claim over 90% of the clicks for that search term and if you #1 the business is going to come to you first. Today, 87% of buyers will research a company before purchasing. If your potential customers can't find your business online, chances are they will go to the next one they can find information on.
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What is SEO?Search Engine Optimization (SEO) in short, is the practice of improving your website's ranking within the SERPs (Search Engine Ranking Pages). This means when you search for something, say a restaurant area, typically the restaurant that has put the most into their SEO will rank first for that search.
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What is my ranking based on?Your website's ranking is based on many factors that all contribute to what's known as your Domain Authority (DA) A recent study done by multiple marketing agencies throughout the U.S. have found the top 3 ranking factors include relevant content, backlinks, and page speed.
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How do I improve my ranking?Well, in short, you need to boost your domain authority! Google is looking to give its users the best product; meaning everyday users searching for answers to their questions. The websites with the highest authority will most likely rank for those specific terms. To help boost your domain authority you need to create impactful content, develop backlinks, and make your website loading speed super fast. This is where Slaterock comes in to help!
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Why track your website?Check it out, Google Ran an update that took our website down for 2 days! Thanks to our SERP watch software, the Slaterock team was notified, fixed the issue and we were back online. These system glitches can happen anytime and take your system down without warning. Without actively monitoring your website, this may happen without you even knowing.
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