Website Analysis
See an overview of your website's report scores, including:
On-Page SEO, Links, Usability, Performance, and Social.
Top Recommendations:
1
Improve On-Page SEO: Focus on optimizing title tags, meta descriptions, and header tags by including target keywords relevant to art appraisal services. Ensure keyword consistency throughout the content and enhance image alt attributes to improve search engine visibility.
2
Build Backlinks: Invest in a backlink strategy to increase the Links Score from 0. This can include guest blogging, collaborating with related websites, and participating in online forums or communities related to fine art and appraisal services to generate quality backlinks.
3
Enhance Social Media Presence: Create and optimize social media profiles on platforms like Facebook, Instagram, and LinkedIn. Share engaging content related to art appraisal, and encourage user interaction to improve the Social Score and drive traffic to the website.
Organic Traffic
Organic Keywords
Full Website Audit Report for {CompanyName}
Connected Social Media Accounts for {CompanyName}
Website Overview Report for {CompanyName}
The website audit for newtonfineartappraisal.com reveals areas that require immediate attention in order to boost its web presence. The website has an overall score of 36, suggesting there is significant room for improvement. The on-page SEO score of 43 indicates the need to enhance the optimization of key content and meta tags. The link score of 0 is a concern and the lack of backlinks could damage the site's ranking, visibility, and credibility. The usability and performance scores are both 100, showing that the website is highly user-friendly and fast. However, the social score of 0 reveals an absence of social media integration, which can limit its chances of reaching wider audiences, improving visibility, and creating engagement. Therefore, it is recommended the company work on its on-page SEO strategies, backlink generation, and establish a strong social media presence to improve the website's overall score and effectiveness.
{Company Name} Business Overview
Contact {Company Name}
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Newton Fine Art Appraisal is a specialist appraisal service based in Tiburon, California. Conducting thorough and accurate valuations of a wide range of fine art, their expertise is invaluable to private collectors, executors of estates, donors to museums, and individuals seeking insurance coverage. The service specializes in the appraisal of paintings, works on paper, fine art photography, sculpture, digital art, and murals. Led by Sally Newton, a member of the American Society of Appraisers, the company offers by-appointment service to cater to the specific needs of each client.
{CompanyName} AI Search Ranking Scorecard
Relevance
Trustworthiness
Website Quality
Local Presence
Engagement
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Why optimize my website in the first place?To simply put it, optimizing your website for search engines using SEO will help your business drive more sales. This is because the top 3 search results claim over 90% of the clicks for that search term and if you #1 the business is going to come to you first. Today, 87% of buyers will research a company before purchasing. If your potential customers can't find your business online, chances are they will go to the next one they can find information on.
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What is SEO?Search Engine Optimization (SEO) in short, is the practice of improving your website's ranking within the SERPs (Search Engine Ranking Pages). This means when you search for something, say a restaurant area, typically the restaurant that has put the most into their SEO will rank first for that search.
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What is my ranking based on?Your website's ranking is based on many factors that all contribute to what's known as your Domain Authority (DA) A recent study done by multiple marketing agencies throughout the U.S. have found the top 3 ranking factors include relevant content, backlinks, and page speed.
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How do I improve my ranking?Well, in short, you need to boost your domain authority! Google is looking to give its users the best product; meaning everyday users searching for answers to their questions. The websites with the highest authority will most likely rank for those specific terms. To help boost your domain authority you need to create impactful content, develop backlinks, and make your website loading speed super fast. This is where Slaterock comes in to help!
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Why track your website?Check it out, Google Ran an update that took our website down for 2 days! Thanks to our SERP watch software, the Slaterock team was notified, fixed the issue and we were back online. These system glitches can happen anytime and take your system down without warning. Without actively monitoring your website, this may happen without you even knowing.
